Today I will discuss the benefits of using Google Ads Extension

 Today I will discuss the benefits of using Google Ads Extension

Using Ad Extension increases Quality Score and CTR rate. Using Extensions can increase the CTR rate by up to 11%.

If you use the extension under the Account, it will show in all the Campaigns under that Account, and it will show in the Ad Groups under that Campaign, and the extension will show with every Ad under that Ad Group. We can use Extension in these 3 places: Account, Campaign, Ad Group.

Type of Extension and Uses:

SiteLink Extension: They provide users with fast access to individual pages on a website that are relevant to their search query.

Callout Extension: Callout extensions are short text snippets that highlight the features or benefits of your products and services. Like use to mention mention "24/7 Customer Support" or "Free Shipping."

Call Extension: By clicking on a phone number, users can call your business directly from the ad.

Structured Snippet Extension: Providing structured snippets of information about your products or services is a great way to add value to your website. Often, they are used to showcase products from different categories.

Message Extensions: Message expansions empower clients to send an instant message to your business straightforwardly from the promotion.

Location Extensions: Google My Business and Local Listing Businesses that have a physical location and sell online also have a physical store.

Affiliate Location Extension: Those who do dealership business. Big company work.

Lead Form Extension: These extensions are intended for generating leads.

Image Extension: If the age of the account is 3 months (90 days), image extension can be used manually, otherwise dynamic extension is taken by Google from the landing page.

Price Extension: It is basically to give the price according to its product so that if clicked it will take you directly to that page.

Promotion Extension: When any offer is given Buy 1 get 1, 50% off etc. Promotion extension for them

App Extension: In all business cases, orders can be made from the website and App.

Using extensions can increase the visibility and performance of your Google Ads campaigns by giving more information to potential customers and increasing the chances of them taking action. It's significant to choose extensions that are relevant to your business goals and audience.