Google ads OPTIMIZATION some tricks

 Google ads OPTIMIZATION some tricks

Optimizing your Google Ads campaign is essential to getting the best return on advertising investment.

1.     Analyze Campaigns Auction Insight

2.     Either Decrease Keyword bids(Max. CPC) or Increase Campaign budget if your campaign is Limited to budget

3.     Increase Budget if your Campaign is Profitable

4.     Test different bid strategies (2-3 weeks each) such as

5.     Add new keywords to your Ad groups when you want to expand your campaign and increase search volume

6.     Consistently Add negative keyword to your Campaign & your Ad group based on your search term report

7.     Find new PPC keyword ideas for new ad group new Ad Groups for using recommandation & search terms report

8.     Test Landing pages by duplicating your existing ads in each ad group and updating the final URL

9.     Use Ad Group level Ad Extensions

10.Use Ad Group level Audience Targeting for your Search Campaigns

Remember that optimization is a continuous process. Regular monitoring and
adjustments are essential to get the best results from your advertising efforts.



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